So You Want to Rebrand…

You’re thinking of rebranding your business: you’ve expanded your offerings, your field is changing, you feel that your current branding is no longer speaking to you or your clients. Coming up with a new logo and website overhaul sounds fun, but before you go hog-wild with the color swatches, read these 8 tips first!

Google+ vs Google My Business

Managing your various Google properties is getting easier, but can still be confusing. Especially if you haven’t been keeping up with all of the changes that Google has implemented recently. There is no question that the Google search engine is THE search engine of choice in today’s online world. When you want to find something…

Social Media for the Medical Practice

Many practices jump onto Twitter, Facebook or whatever the latest social media platform may be and end up with something that amounts to nothing more than an ad for their business that’s updated on occasion. While you can (and should!) use these sites to expand your brand’s reach by highlighting services and promotions, you have to remember…