E-Commerce: What Is It, and Does Your Business Need It?

In 2018, there is a veritable cornucopia of e-commerce platforms available to help any merchant, large or small, start selling their goods online. Whether you decide to take your business completely online or split the difference between a physical shop and an online store, it’s best to do some research and ask around to see what’s worked well for your fellow business owners

So You Want to Rebrand…

You’re thinking of rebranding your business: you’ve expanded your offerings, your field is changing, you feel that your current branding is no longer speaking to you or your clients. Coming up with a new logo and website overhaul sounds fun, but before you go hog-wild with the color swatches, read these 8 tips first!

Google+ vs Google My Business

Managing your various Google properties is getting easier, but can still be confusing. Especially if you haven’t been keeping up with all of the changes that Google has implemented recently. There is no question that the Google search engine is THE search engine of choice in today’s online world. When you want to find something…