True Colors

While the uncontrollable frenzy of social media can seem like a bear to any business owner, the best strategy for your marketing initiatives may be to harness that energy for good.

Social Media for the Medical Practice

Many practices jump onto Twitter, Facebook or whatever the latest social media platform may be and end up with something that amounts to nothing more than an ad for their business that’s updated on occasion. While you can (and should!) use these sites to expand your brand’s reach by highlighting services and promotions, you have to remember…